Social Media Marketing in New Jersey

Connecting and engaging with your customers is essential to building trust. While the digital age continues to cement the need for companies to explore new opportunities of understanding their audiences, social media has become one of the most powerful tools in modern marketing to do just that. It’s allowed marketers and agencies to grow relationships in more meaningful and authentic ways. 

By now, almost every company in New Jersey and across the country has a social media presence or digital marketing plan of some kind in place. But as new platforms continue to emerge and their capabilities quickly change, having an actual strategy that capitalizes on the latest trends and conveys your most authentic voice is crucial.   

At shyft, our social media services are tailored to your needs — even if you’re not quite sure what they are. Our NJ-based team blends strategy, creative thinking, and analytics to turnkey your social media into real relationships with your customers. Whether your company is not seeing the engagement you want in your current strategy, you want to make sure you are utilizing the latest trends, or you’re simply posting just to post because you don’t have the time or employees to do it, our boutique team of social media experts will create a custom strategy that fits your objectives.  

Expert Social Media Consultants in NJ

Whatever your brand needs in social media, our boutique team in New Jersey has the relevant experience and know-how to drive measurable results.  Content creation, community management, reporting, data analytics — everything we do is data-driven to ensure that each post, story, paid ad, down to each sentence is purposeful. 

Our services include, but are not limited to:

  • Strategy Development

  • Content Creation

  • Photography & Asset Creation

  • Publishing / Community Management

  • Template Building

  • Paid Social Advertising

  • Promotions

  • Measurement & Monitoring

  • Social Listening

We help companies and agencies of all sizes in New Jersey and across the US get the attention and support they deserve. Our services aren’t one-size-fits-all; they’re personalized to your needs, filling in the gaps of your strategy or completely taking it off your plate to get you results you can actually see.  

Whether you’re a national retail brand or a small NJ real estate agency, the structure of our boutique agency allows us to provide support of social media consultants with the experience and knowledge of your unique industry and services. We hand select your social media support team based on the expertise your company needs and do our due diligence to understand your objectives.

We have experience helping small businesses and medium/large businesses across a wide range of industries including:

  • Food & Beverage

  • Real Estate, Condos & HOA

  • PR & Marketing Agency

  • Software & Tech

  • Education

  • Health Care

  • Personal Care / Assisted Living

  • Retail & Consumer Goods

  • And much more

How Can Our Agency Increase Your Social Media Engagement?

At shyft, we help marketers, companies, and brands find their most authentic voice. And this voice couldn’t be more important in your social media strategy. If the message you’re sending your customers on your website or advertising doesn’t align or even sound like the one you’re conveying on social media, you’ve already lost their trust. We make sure all your marketing touchpoints from your website and paid media to brochures, emails, and more are all cohesively communicating the right message.

Our social media strategy starts with learning more about your audience — their wants, their needs, their pain points, and their expectations. We call this Voice of Customer Research. It typically involves three stages:

Using surveys, polls, reviews, etc. to accrue valuable customer insights

Analyzing the collected responses to uncover your customer expectations

Acting on the insight gained to enhance their experience

By talking to your customers and understanding your customer needs, you can transform your marketing to offer truly unique and meaningful experiences that turn consumers into customers and customers into brand advocates.

Secondly, we do a competitive analysis.  We look at the social media platforms your competitors are using, how they’re using them, who their followers are, their response times, tone of voice. And how are their followers engaging with them? What posts and messaging have the strongest responses? By knowing what your competitor companies are doing right — and wrong — shyft can help you create a social media strategy that stands out amongst them.

Secondly, we do a competitive analysis.  We look at the social media platforms your competitors are using, how they’re using them, who their followers are, their response times, tone of voice. And how are their followers engaging with them? What posts and messaging have the strongest responses? By knowing what your competitor companies are doing right — and wrong — shyft can help you create a social media strategy that stands out amongst them.

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We’re the Right Social Media Agency for You

We know we’re the right social media agency for you because our services are completely customized and highly responsive, designed specifically for your needs. Our team in New Jersey becomes an extension of your team no matter where you are. With your company’s big ideas, and our agency’s expertise, we’ll bring your social media strategy to the next level with the results to prove it — together.

To learn more about how shyft can help you, contact our consultants to discuss your social media needs and goals today.

Partner With shyft.

Let’s grow your business, together.

Based in New Jersey, our boutique digital agency keeps our core team small and our network of handpicked specialists close to give you a more agile and responsive experience. We can’t wait to show you.

Thanks for your inquiry - we will be in touch shortly to discuss how partnering with shyft will help move your business forward. We've created a lot of marketing content that we hope will be valuable to you - if you want to check it out, please check out our blog!
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