A well-designed, responsive, amazing-looking, and easily navigable website is an important part of succeeding in the ultra-competitive Bergen County, NJ market. An impressive website design that generates high organic traffic with higher-than-normal conversion rates will always perform better than a website with a poor design, poor structure, and high bounce rates. Unfortunately, not every Bergen County, NJ, business has the time or resources to design or manage its website properly. Fortunately, for these Bergen County, NJ businesses, there’s Shyft Digital – a customer-centric website design and web development agency that combines stunning web designs with proven SEO and SEM strategies.
At Shyft Digital, we believe every company deserves a custom website design specifically tailored and personalized to its market, customers, and the products or services it offers. That design should be optimized for mobile devices, have low bounce rates, and provide engaging content with high-quality and high-definition images, videos, and infographics alongside a website layout that naturally welcomes customers to explore.
Our team is supported by tech-savvy digital marketing and advertising strategists who don’t just generate high volumes of traffic – they generate the right kind of traffic. Our web designers can create a website design your customers will instantly gravitate to. We can support that new design with real-time analytics, data, and intelligence that supports forward-thinking decision-making.
So, as a Bergen County, NJ business looking to better connect with its audience and drive growth, how can the web design team at Shyft Digital transform your website into something truly extraordinary?
Having a Professional Website is Important for Every Business
Having a professional website is the difference between generating good returns and high sales and struggling to generate revenue. It’s the difference between a recognized and appreciated brand and one few customers understand. It’s the difference between having a website that provides constant opportunities for growth versus one that doesn’t.
When designed properly, your Bergen County, NJ, website should encapsulate everything it brings to your customers and market. Your website builds your brand, distinguishes your products, defines your value, engages your audience, provides them with solutions, and gives them a reason to buy repeatedly.
A properly designed, professional website can help your company reach its long-term goals.
Key Elements of Good Website Design
While there are key elements to a good website design, at Shyft Digital, we have a separate list we consider critical to a successful web design. First, whether we are designing an e-commerce, WordPress, or corporate website, that website is always optimized for mobile devices. Having a mobile-friendly website isn’t a luxury anymore. It’s an essential part of reaching your audience and plays a critical role in how your website is indexed and ranked in search engines—only a fully functional, mobile-optimized design works.
Second, a good website provides a clear and succinct message, but a great website does that while making navigation second nature and keeping customers on the page. When the web design developers from Shyft Digital design a website, it is never a set-it-and-forget-it proposition. Our solutions are fluid – not static. That means we support our customers by reviewing real-time performance metrics and data to lower bounce rates and increase conversion rates.
Third, every website our developers craft is customized. While every website should be unique to its audience, not every website is. Digital marketing agencies often focus on the path of least resistance. Whether they’re too busy, not experienced enough, or believe that speed is the priority, the result is a website that’s functional and operational but not optimized.
At Shyft Digital, we’re different. As a smaller, more nimble design team that always embraces customization, our responsive website design agency and its web developers become invested in their customers’ successes. When you hire Shyft Digital, you’re getting more than just a website design agency – you’re getting a strategic partner you can count on.
Our Website Development Process
Our team adopts a human-centric focus on graphic website design. So, what does that mean exactly? It means the first all-important step to great web design is to thoroughly investigate what motivates your customers—what drives them, what makes them excited, and why they love the brands they love.
By gathering critical voice-of-customer data and thoroughly researching how your customers make buying decisions, we can create a web design that instantly draws them in. Once they arrive, your website will usher them towards a uniquely satisfying buyer’s journey. It’s about knowing what makes your audience tick and systematically using that data, intelligence, and research to design a one-of-a-kind website.
After your website goes live, we provide ongoing support with an all-inclusive digital strategy that uses proven SEO and SEM strategies alongside the latest digital advertising approaches, uniquely tailored and engaging content, and performance tracking that points the way to improved results.
Front-End & Back-End Development
From providing front-end development in the form of focused content, captivating videos, and optimized landing pages to providing back-end cybersecurity protection, UX/UI design, and easily indexed sitemaps, your Bergen County, NJ, business gets a complete solution from our website design and development agency.
If you would like to learn more about the custom website design services offered by Shyft Digital and how we can provide ongoing support that generates high returns, contact us now. Outside of Bergen County? No worries! We also provide website development in Hudson County, NJ, and website design in Paramus, NJ.
