Project Description

Case Study: Integra – App Development


Healthcare Reps Get Support of New, Highly-Interactive Demo App

3D features, display capabilities & video tutorials elevate team’s sales process

Integra Life Services needed an iPad application to provide their sales reps support while in the field. shyft created the CereLink application to demo the Codman CereLink ICP system, utilizing a mix of 3D video, animation, and pdf sales materials. Reps can now take advantage of displaying specific use cases and scenarios from within the application — either grouped or separately — with resources related to each.

As on-going support for current and new reps, shyft also incorporated video tutorials on device-specific topics that can be used for both demonstration and training purposes. Most recently, our team rolled out a second version of the application, specifically to support the Canadian market.


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