Case Study: Focused Solutions – Website Design
Focused Solutions
A Website Redesign & SEO Programs Help Scale Growing Business
shyft enhances website capabilities, campaigns to target 4 unique audiences
In early, 2021, Focused Solutions came to shyft with an urgent issue: they had no way to make updates to their site as their business continued to grow and change. On top of this, the site didn’t accurately reflect who they were as a business and the services offered to their clients.
In 6 short weeks, shyft redesigned their website, provided new content, images, and navigation to speak to four diverse audiences: prospective employers who need workplace counseling or training for their internal teams; individuals looking for well-being and allied therapy support; people looking for an online option for engaging in wellness webinars and workshops; and new therapists to recruit to their growing team.
Fast-forward to 2024, the Focused Solution team keeps growing, they are closing more business in 11 new business industries and consistent quality leads into the website is critical. So shyft went to work again, with a refresh of the site design, updated user experience, and an SEO and paid advertising campaign to support the marketing funnel.
View the site here.
